I launched Locke Digital Ltd as a content marketing agency in 2015 and ran it for 10 years, working for companies such as Informa, The National News, Red Bull, Dubai Tourism and Expatra. 

From 2021 to 2025 I was contracted to Aurora50, a UAE-based and Gulf-oriented diversity, equity and inclusion (DEI) training agency focusing on women on boards and women in leadership. I operated as content strategist and ultimately marketer, managing the website, newsletter and all social media as well as writing blog content and overseeing SEO strategy. 

Locke Digital Ltd is registered with Companies House in England and Wales, but is currently dormant while I focus on my PhD.